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		<title>Above Category</title>
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		<pubDate>Fri, 06 Apr 2012 03:36:55 +0000</pubDate>
		<dc:creator>Vertical</dc:creator>
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		<description><![CDATA[We’ve just completed a brand film for Above Category. Above Category is a leader in the trend towards a smaller, more intimate bicycle shop focusing on top flight hand picked ...]]></description>
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		<title>ONE OF Collection</title>
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		<pubDate>Fri, 16 Mar 2012 03:42:09 +0000</pubDate>
		<dc:creator>Vertical</dc:creator>
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		<description><![CDATA[We&#8217;ve just completed production on a brand film for ONE OF. These are absolutely beautiful garments, all made by hand in Northern California. Each piece in the collection is unique ...]]></description>
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		<title>RED Scarlet-X</title>
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		<pubDate>Sat, 25 Feb 2012 21:28:06 +0000</pubDate>
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		<description><![CDATA[We&#8217;ve had our RED Scarlet-X for over a month now and we&#8217;ve been doing some extensive test shoots with it. The camera has been rock solid, easy to operate and ...]]></description>
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		<title>Final Cut Pro X version 10.0.3</title>
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		<pubDate>Tue, 31 Jan 2012 20:21:00 +0000</pubDate>
		<dc:creator>Vertical</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Apple just released Final Cut Pro X version 10.0.3, and it&#8217;s a pretty significant release. Some of the new features include: Advanced Chroma Keying Broadcast Monitoring (beta) Layered Photoshop File ...]]></description>
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		<title>TED &#124; Ads Worth Spreading</title>
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		<pubDate>Sat, 31 Dec 2011 15:52:35 +0000</pubDate>
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		<description><![CDATA[We are pleased that our Tellason Brand Film was part of the amazing TED Ads Worth Spreading project. TED’s Ads Worth Spreading initiative is a brilliant showcase of a concept ...]]></description>
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		<title>RED Scarlet-X, Canon C300</title>
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		<pubDate>Sat, 05 Nov 2011 22:24:19 +0000</pubDate>
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		<description><![CDATA[What an exciting couple of days for camera announcements! Unless you&#8217;ve been living under a rock, you&#8217;ve heard that Canon and RED have sent shockwaves throughout the film industry leading ...]]></description>
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		<title>RED Scarlet</title>
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		<pubDate>Thu, 27 Oct 2011 23:41:48 +0000</pubDate>
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		<description><![CDATA[November 3rd is looking like a pretty big day for creative professionals in the film industry. Canon, RED and Avid all are all expected to make announcements. We will be ...]]></description>
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		<title>RIP Steve Jobs</title>
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		<pubDate>Thu, 06 Oct 2011 00:48:31 +0000</pubDate>
		<dc:creator>Vertical</dc:creator>
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		<title>Canon &#8211; The Story Begins</title>
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		<pubDate>Thu, 15 Sep 2011 23:49:24 +0000</pubDate>
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		<description><![CDATA[Canon is set to make a major announcement on November the 3rd at Paramount Studios in Hollywood. Everyone expects a new camera, like the long awaited 5D Mark III, or ...]]></description>
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		<title>REDCINE-X Professional</title>
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		<pubDate>Thu, 01 Sep 2011 01:30:29 +0000</pubDate>
		<dc:creator>Vertical</dc:creator>
				<category><![CDATA[Digital Cinema]]></category>
		<category><![CDATA[Post Production]]></category>
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		<description><![CDATA[RED Digital Cinema announces REDCINE-X Professional. REDCINE-X Pro is an application that allows you to manipulate the RAW R3D files natively on your Mac or Windows system and has the ...]]></description>
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